Sunday 18 March 2012

Marketing our Trailer, Film Posters & Magazine Covers

 Youtube: http://www.youtube.com/watch?v=mKCa8vl4_rc&feature=youtu.be


We uploaded our trailer onto youtube as it is a good social platform to promote our film becuase it is used by our target group on a daily basis. Moreover, all film trailers are uploaded onto youtube where people can comment freely giving their views and opinions about the trailer. We feel that the comments we receive will be useful if we were to produce another trailer in the furture. Also, as this is a public website, individuals outside of our intended audience group can give us their views too.

 Facebook:  http://www.facebook.com/profile.php?id=100003708185260&sk=wall

Facebook is a huge platform where one can instantly advertise to millions of people around the world. The global scale allows us to promote our film trailer to intended audiences in many countries. Our group felt that advertising our trailer on Facebook will interest people to watch the trailer and give feedback. Nearly all films create Facebook pages for their films where they include extra information on casts and provide sneak peaks into the fimlimg process such as bloopers. We feel that by following this trend, we are able to raise good awareness of our film trailer.

 Twitter:  http://twitter.com/#!/thelastlaugha2


Twitter is the latest craze amongst our intended audience who use it, and Facebook, to share their pictures and views. It has become a norm for some people who use it to follow their favourite celebrities and other people. We felt that it would make sense to set up a twitter account where we would be able to update the followers about our trailer. By adding pictures of our magazine covers and film posters, we were able to market our media texts to our target group.                                        

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